What traditional Japanese phrase displayed on signage often signals the arrival of true summer temperatures?

Answer

Hiyashi Chuka Hajimemashita

The phrase Hiyashi Chuka Hajimemashita, which translates to Cold Chinese Noodles Now Available, is a common sight in Japan and serves as an informal indicator that the period of intense summer heat has officially commenced. This tradition highlights how deeply integrated seasonal food availability is within the culture. The appearance of this sign suggests that the market and restaurants are transitioning their menus to offer refreshing options designed to combat rising temperatures, making it a cultural benchmark for the start of true summer weather conditions.

What traditional Japanese phrase displayed on signage often signals the arrival of true summer temperatures?
fooddishcoldnoodleJapanese