What concept describes mentally categorizing a 2:00 PM meal as breakfast due to its content?
Answer
food-type-as-anchor
The concept referred to as food-type-as-anchor explains why an individual might mentally label a meal eaten late in the day as 'breakfast' even if the clock indicates afternoon. This cognitive association is powerful because the inherent content of the meal—such as a savory, protein-heavy plate of eggs and toast—feels fundamentally distinct from typical lunch items like a sandwich or salad. This anchoring effect allows the label 'breakfast' to persist later into the day based purely on the characteristics of the food consumed, overriding conventional time expectations.

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