Which specific flavor components are gaining popularity with Gen Z's experimental palate?

Answer

Yuzu, tamarind, and lemongrass

Driven by digital exposure to diverse global cuisines, Gen Z has developed an adventurous and experimental palate, actively seeking out novelty and intensity in their food experiences. This translates into a strong receptivity towards bold and sometimes unusual flavor combinations that create a distinctive sensory statement. Among the specific ingredients noted for their rising traction among this cohort are vibrant citrus notes like yuzu, the sweet-sour profile of tamarind, and the aromatic qualities of lemongrass.

Which specific flavor components are gaining popularity with Gen Z's experimental palate?
fooddietpreferencetasteGen Z