What primarily drove Jon Allen's focus at Onyx Coffee Lab regarding coffee quality?
Answer
A deep curiosity about consistently replicating truly great coffee taste.
Jon Allen is identified as the driving force behind the brand's intense dedication to quality and innovation, stemming specifically from a deep curiosity. This curiosity centered not just on serving good coffee, but on understanding the rigorous science and art required to consistently create and replicate the taste of truly exceptional coffee. This contrasts with simply aiming for good service or following traditional geographic standards, focusing instead on reproducible excellence.

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