What distinction is highlighted when comparing shrimp volume to items like Lobster Linguine Alfredo at Red Lobster?
Volume leader versus most coveted or highest revenue driver
Analyzing high-volume chains like Red Lobster reveals an important distinction between sheer unit sales volume and the value or desirability of an item. Shrimp often wins the title of 'most ordered' item because its affordability and familiarity mean a greater total number of individual units are sold across all order types. Conversely, items like Lobster Linguine Alfredo, while perhaps not moving the same massive unit count, often function as the 'most coveted' or highest revenue drivers due to their premium ingredient cost, contributing significantly more to the overall sales revenue. This highlights that the 'most ordered' item based on quantity may not always be the item driving the highest overall profit margin.

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What's the most popular vs least popular items at Red Lobster?