In the speculative cost breakdown, what estimated percentage range is attributed to the Demand Premium (Reputation) for walleye?

Answer

5% - 15%

Analyzing the speculative cost structure provided for a pound of shipped walleye fillet reveals that a portion of the final price is explicitly allocated to the Demand Premium, which reflects the fish's reputation and high consumer willingness to pay. This factor is estimated to account for between five percent and fifteen percent of the total cost. While operational costs like commercial harvest and processing (30%-40%) and distribution/freight (20%-30%) make up the majority of the expenses, this premium allows sellers to charge more than what might strictly cover costs alone. It signifies the financial value consumers place on the promise of the best freshwater eating experience.

In the speculative cost breakdown, what estimated percentage range is attributed to the Demand Premium (Reputation) for walleye?
costpricefishWalleye